Ever scrolled through Google Discover and wondered, “Why this article?” As a content enthusiast, I’ve asked that too. Discover is a powerful, personalized feed—especially on mobile—and a potential goldmine for traffic. But how articles land there remains a mystery. I had the chance to discuss this topic with many people during the BrightonSEO event. So, … Read more
After an inspiring week at BrightonSEO in April 2025, I am now in London, reflecting on the experience as I await my return to Turkey. (Until the next time!) I met with great people, and met again with some friends. BrightonSEO, held on April 10–11 at The Brighton Centre, once again became a hub … Read more
Understanding the HCU Crisis Seeing your organic traffic disappear after a Google Helpful Content Update (HCU) is more than frustrating—it can threaten your entire business model. If you’re facing this challenge, you’re far from alone. Since Google launched the first HCU in August 2022, these updates have hit millions of websites across virtually every industry. … Read more
Have you ever switched between your AI chat and Google Search Console? Maybe asking Claude a question, then hopping over to GSC to check clicks, impressions, or if that new page is indexed? Then meet with Google Search Console MCP. You can also integrate with OpenAI Agents SDK. I built a little something to make … Read more
In this guide, I’ll walk through how I built a free, open-source system to track and predict search engine rankings using AI. Whether you’re an SEO enthusiast, a developer interested in AI or machine learning applications, or just curious about combining these technologies, this project might spark some ideas for your own experiments. Why I … Read more
Hey SEO folks!I came across a LinkedIn post last week by Michael King about the latest embedding model from Gemini. I didn’t know the latest Gemini embedding model. It only had 768 dimensions with the previous models. This model is truly remarkable. This represents Google’s most extensive range of capabilities to date. See the full … Read more
Manual tasks like finding backlink opportunities can drain your time and productivity. What if there was a way to automate this time-consuming process? Meet your new best friend—a custom JavaScript snippet for Screaming Frog SEO Spider, integrated with OpenAI’s powerful Web Search API. Why Automate Backlink Discovery? Link building isn’t dead and it’s still a … Read more
Today, I wanted to share a little behind-the-scenes look at a project I’ve been working on lately—a mini AI SEO crawler leveraging Google’s Gemini latest embedding model. It’s been an exciting journey combining AI technology with practical applications to make my day-to-day tasks more efficient and insightful. Access tool here: https://embeddingsv3.vercel.app You might wonder, why … Read more
Scaling your SEO efforts efficiently can be the difference between standing out and getting lost in the noise. Let me introduce my latest free tool; the Programmatic SEO Plan Builder – an AI-driven tool designed to generate comprehensive content strategies for any topic in any language with just a few clicks. Transform Your SEO Strategy … Read more
Understanding your brand’s position in the market is essential for strategic growth and effective audience engagement. The AI Brand Checker by metehan.ai offers a streamlined solution to assess your brand’s recognition and reach, providing valuable insights to inform your marketing strategies. It works with GPT-4o API endpoint only, for now. Update: DeepSeek R1 added! Now … Read more